ITC Infotech, subsidiary of global conglomerate ITC Limited, has established its Asia Pacific headquarters in Melbourne, alongside a new digital and AI engineering hub, reinforcing Victoria’s position as a destination for global technology investment.

A group of people standing in a row dressed in formal business attire, posing in front of a blue backdrop with "ITC Infotech" and "Digital & AI Engineering Hub" text. The setting appears to be a corporate announcement, highlighting a professional environment.

The Asia Pacific headquarters will lead ITC’s regional operations, while the new hub will deliver advanced engineering, artificial intelligence and digital capabilities supporting the company’s global business.

Supporting regional growth from Melbourne

Melbourne provides ITC with a strategic base to coordinate operations and accelerate innovation across the Asia Pacific region.

Our Melbourne hub strengthens our ability to collaborate deeply with Australian clients, partners, and institutions to build future-ready digital capabilities.

With a strong focus on agriculture, CPG, manufacturing, and logistics, we will apply AI, data engineering, and digital platforms to deliver measurable outcomes at scale, while also helping Australian brands accelerate growth into India and Asia.

Shyam Deshpande
Senior Vice President (APAC & ANZ Head), ITC Infotech

Melbourne offers global companies:

  • A highly skilled technology and engineering workforce
  • Strong connections to Asia Pacific markets
  • A transparent, stable and business-friendly environment
  • A globally recognised research and innovation ecosystem

These advantages continue to attract multinational companies establishing regional headquarters and innovation centres in the state.

Creating high-value jobs and capability

The investment is expected to create high-value roles across:

  • Artificial intelligence and machine learning
  • Software and digital engineering
  • Data science and analytics
  • Advanced product and platform development

This investment will contribute to Victoria’s growing digital technology sector and strengthen the state’s advanced engineering capability.

A destination for global technology investment

Victoria continues to attract companies seeking to expand into Asia Pacific and access world-class talent and innovation capability.

Invest Victoria worked closely with ITC Infotech to support its establishment in Melbourne, providing comprehensive assistance throughout its market entry into Australia, including:

  • Developing a business case for ITC’s Asia-Pacific headquarters and AI Agri Hub.
  • Providing a range of doing business in Australia parameters, assessing Melbourne against other Australian capital cities.
  • Introducing ITC to Victoria’s thriving agritech innovation ecosystem.
  • Organising in-market visits, including to regional Victoria, to showcase the state’s embrace of agritech.
  • Facilitating partnerships with Victorian universities for the AI Agri Hub initiative to turn university-led AI research into actionable farm solutions, boosting productivity and climate resilience.
  • Coordinating government stakeholder engagement, with organisations such as Agriculture Victoria Services, Agriculture Victoria Research, DEECA and other key departments to support ITC’s agritech ambitions.

As ITC Infotech sets up its regional headquarters in Melbourne and establishes the AI Agri Hub, the company is poised to play a crucial role in Victoria’s growing agritech ecosystem and make meaningful contributions to innovation and sustainability in the sector.

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